Market Heart Health in February

Heart health will be highlighted throughout the month of February to encourage healthier living and heart disease prevention. Use this observance to emphasize the benefits of discharging to home health when calling on heart specialists within your service area.

Cardiac patients routinely undergo procedures that require post-hospital care. Supply your referral sources print media featuring your services and how partnering with your agency can expedite patient recovery and reduce readmissions.

How discharging to Home Health can benefit hospitals:

  • Reduce readmissions

  • Reduce length of stay

  • Reduce urgent/emergency care

  • Improve outcomes and control cost

How discharging to Home Health can benefit physicians:

  • Access to current clinical assessment data and outcome feedback

  • Improved case management thereby reducing calls

  • Early detection / intervention

  • Streamlined plan-of-care

  • Improved physician follow-up

How to incorporate Heart Health in your February marketing strategy:

  • Partner with your referring Cardiologist and the local Red Cross to sponsor a CPR training event. Provide heart disease specific print media customized with your company branding.

  • Celebrate National Wear Red Day to raise awareness about women and heart disease. Encourage your staff to wear red on February 1st. Visit Go Red for Women for more information.

  • Organize a lunch walk with your staff and your neighboring offices to promote daily exercise.

  • Share heart healthy recipes on your social media outlets throughout the month of February.

Grab some special edition Heart Month print media and start building referrals.

Visit TAGWebStore.com for all your Home Health and Hospice marketing needs.

Related topic of Interest:  Portable defibrillators … should you get one?