Summer will soon be in full swing! It’s time to bring out those shorts, t-shirts, and flip-flops. Make sure that in addition to those flops, you include wide brim hats, sun glasses, and sun screen whenever you plan to be outside. Dermatologists recommend that everyone generously apply a broad-spectrum sunscreen with SPF (sun protection factor) of 30 or higher to protect their skin.
The ultraviolet rays from the sun can adversely affect skin and eyes. Research shows that 80% of skin aging comes from these damaging UV rays. Home health nurses see patients weekly, which puts them on the front line of skin cancer detection. Recurrent examinations enable them to identify skin changes, suspicious moles, or dry patches that might indicate basal or squamous cell skin cancer. This is especially helpful for those patients who have a history of skin cancers and need assistance monitoring areas of their skin that they cannot easily see.
Promote skin health and the importance of early detection in your home health marketing.
Here are some ways your agency can promote safe sun practices:
Post about the dangers of UV radiation and sun protection throughout the summer on your social media outlets and blogs.
Set an example! Use sunscreen and be a shade seeker!
Encourage your family and friends to wear sunscreen with an SPF of 30 or higher every day, avoid tanning beds, and midday sun.
It’s never too early to start protecting your skin! Offer to give safe sun presentations at local elementary schools. Call us at 866.232.6477 to hook you up with cool hand outs for the kids.
Partner with your referral groups to sponsor a skin cancer screening event at a popular community gathering.
Visit the TAG Webstore for skin cancer awareness marketing flyers.
For more information on Skin Cancer visit the Skin Cancer Foundation, National Cancer Institute, or American Cancer Society